SaaS CRMSaaSHow we grew active users by 45% for the SaaS CRM solution
Customer relationship management software that implemented performance marketing strategies to grow platform usage.
SaaS CRMSaaSCustomer relationship management software that implemented performance marketing strategies to grow platform usage.
Modern SaaS CRM solution developed for small and medium companies that want to manage customer relationships in an efficient and scalable way.
The platform offers full CRM functionality, including contact management, sales tracking, marketing automation and advanced reporting.
The strategy focused on attracting qualified users and optimizing the trial-to-paying-customer conversion process.
We implemented a specialized B2B approach combining precise targeting with messaging tailored to the specific needs of decision-makers.
In four months (March – June 2024), DAFE delivered results that transformed the SaaS CRM platform's growth performance.
Optimization of Google Ads and LinkedIn Ads campaigns generated a significant increase in active users, with trial-to-paid conversion rate improving by 35%. The precise targeting strategy reduced customer acquisition cost by 40%.
Implementation of email marketing sequences and educational content increased user retention by 25%, while landing page optimization improved conversion rate by 50%.
Contact us for a free consultation and find out how we can improve your campaign performance.
Contact usWorking with Adela started with a test on Meta Ads. Although the first leads were not ideal, she reacted quickly and proposed a strategic shift to Google and LinkedIn Ads – a decision that significantly optimized cost per lead and conversion. She professionally managed remarketing, contributing to a 15–20% increase in conversion rate. Most valuable? She understood our specifics perfectly and worked proactively.