AI Site Audit
How your business appears when buyers ask AI

Buyers ask ChatGPT, Perplexity and Google AI what to buy and where. The answer includes 3 to 5 brands, not ten links. The AI Site Audit tests concretely where your business appears in those answers, what technical and authority signals you are missing, and what to fix in order of economic impact. For ecommerce, B2B SaaS or services — any business that wants to be visible in the AI era.

Google PartnerSuntem Google Partner
CliențiRitual AromasJolieDeratizare Constanța

Three reasons competitors appear in AI answers and you don't

AI visibility is not decided by product quality. It's decided by signals most businesses don't have in place. The audit shows you which ones you have and which ones you're missing — and which ones matter most in your category.

AI can't identify you clearly

AI assistants need to confirm what your business does before they recommend you. Brands with clear identity show up; ambiguous brands get skipped. Most sites lose here without realising it.

Competitors built confirmable authority, you didn't

AI prefers brands with verifiable history. Competitors that show up in answers worked quietly on this for months. The audit tells you where they got the advantage and which signals you can recover.

The loss doesn't show in Google Analytics

The buyer never reaches your site, so there's no line saying 'we didn't recommend you'. Sales stagnate and you can't tell why, because the rest of the channels look fine.

Concrete test: six real buyer questions on ChatGPT, Perplexity and Google AI

Not generalities. We run real questions from your buyer's intent, on three AI platforms, and measure exactly where you appear, where competitors appear, and what signals you are missing to position.

Purchase intent questions

"Best [your category] in [your market]?" Tested on ChatGPT, Perplexity, Google AI Overviews. See exactly which brands appear and where you stand.

Comparison questions

"X vs Y vs Z" for direct competitors. See whether the AI includes you in the comparison set or excludes you completely.

Brand entity verification

We search "[your brand] review", "[your brand] vs [competitor]". We see if the AI recognises you as an entity or confuses you with something else.

Research questions

Top-of-funnel questions to understand if you appear in content discovery, not only at direct purchase intent.

Five working days. Report. Plan. Walkthrough with the founder.

We do not sell you a hidden retainer. The audit is a fixed product, delivered on time. You receive a complete evaluation, a clear order of fixes by economic impact, and a one-hour walkthrough call to answer any questions.

01

We understand your business

30-minute discovery call. About what you sell, to whom, through which channels, and which competitors are taking your buyers through AI. We build the audit around your context, not a generic checklist.

02

We evaluate and test

Over a few working days we evaluate your business from the AI's perspective and measure directly where you appear in real buyer questions for your category.

03

You get the report + plan

Written report in plain language, with the fix list in order of economic impact. 60-minute walkthrough call with Adela. You decide what to implement, when, and with whom.

Grafic de creștere

Schedule the AI Site Audit

Five working days, complete report, prioritised action plan, walkthrough call. For ecommerce, B2B SaaS or services.

Frequently asked questions

What founders ask before booking the AI Site Audit

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Written by the DAFE Digital team, Google Partner certified, with 10+ years managing paid media across 27+ industries.

Last updated: May 2026